Sunday, January 18th 2026, from 7:00 pm to 9:00 pm Chiostri di San Barnaba – Via San Barnaba 48, Milan

The theme of eco-sustainability and green values is a message that CSM has always embraced, and which it now wishes to raise as a new flag through which to present our “Made in Italy” to the world.

CSM MEETS SUSTAINABILITY is one of the flagship events of CAMERA SHOWROOM MILANO, which season after season confirms itself as the “place to be” for sustainable brands represented by the 37 showrooms that are part of the association. CSM aims to highlight, to its international guests, the companies already present within its showrooms that demonstrate a stronger commitment to eco-sustainability. The purpose is to deliver a clear and powerful message about how attentive CSM is to these topics, above all, to the companies that have most proactively implemented green measures to protect the environment.

This message is conveyed through a short movie by lecturer and director Ylenia Busolli, which not only promotes the participating brands but also delivers awareness-raising messages.

The new feature for 2026 is the partnership between CSM MEETS SUSTAINABILITY and C.L.A.S.S. (Creativity Lifestyle And Sustainable Synergy), the international eco-hub based in Milan which, since 2007, has supported a new generation of fashion where the combination of design, innovation, communication and responsibility shapes a conscious and competitive business capable of playing both an economic and a social role. C.L.A.S.S. supports the entire supply chain to trigger change within the system, activating values that speak clearly and directly to today’s consumer. Thanks to this new collaboration, during the CSM MEETS SUSTAINABILITY event a video will be screened presenting the messages and services offered by C.L.A.S.S., including the new campaign InsideOut by C.L.A.S.S. – Trust is the new luxury, launched in November 2025, which invites the audience to look beyond the surface of garments and discover the quality that comes from deep-rooted values.

Alongside external values such as aesthetics, performance, look & touch, the campaign communicates 10 parameters covering: Ethics, Social Initiatives, Traceability and Transparency, Environment, Health, Circular Economy Initiatives, Design, Ingredients, Production, Dyeing and Finishing.

Together, these 10 values shape the InsideOut by C.L.A.S.S. Values Decalogue and will be exhibited during the event.

Giusy Bettoni – CEO and Founder of C.L.A.S.S.:
“Synergies are essential today. I am honoured by the partnership with CAMERA SHOWROOM MILANO, which allows us to amplify, effectively and directly, the message of authentic values, often invisible to the eye yet essential in defining the next-generation wardrobe and guiding our quality choices. I strongly believe in collaboration: when values are shared, their strength multiplies. Only through knowledge and transparency can we restore real value to fashion, making it a tool for responsibility and beauty.”