C.L.A.S.S. and FILO 65: Native Wools & InsideOut by C.L.A.S.S. Take Centre Stage in the Sustainability Area

Filo65 Sustainability Area curated by C.L.A.S.S., Hall 5
February 11-12, 2026 | Fiera Milano Rho, Milan, Italy

The FILO Sustainability Area curated by C.L.A.S.S., dedicated to seasonal sustainable and innovative proposals, returns for the 65th edition of the fair.
This season, the FILO Sustainability Area curated by C.L.A.S.S. is built around two key themes: “Native Wools” and the evolution of the “InsideOut by C.L.A.S.S.” value discourse, began last season.

Native wool represents a defining element of local identity, expressing a centuries-old relationship between landscapes, rural communities and pastoral systems. The Sustainability Area curated by C.L.A.S.S. for Filo therefore offers an immersive journey into this reality, highlighting the richness of local pastoral traditions, territories and traditional know-how, capable of projecting heritage into new and surprising applications for contemporary textiles. This theme has been made possible thanks to the synergy and coordination between C.L.A.S.S. and Patrizia Maggia, President of Agenzia Lane d’Italia.

Within Filo’s Sustainability Space, selected case histories curated by C.L.A.S.S. will be presented, demonstrating how the Native Wool supply chain can be translated into niche, high-excellence products that carry strong values in both fashion and furniture and interior design. Sharing their experience with native wools will be leading companies such as Fibre Gentili, Piacenza 1733, Lanificio Paoletti – MTF, the interior design brand Mariantonia Urru; Agenzia Lane d’Italia; and the MARLAINE project, funded by the Interreg Italy–France Maritime Programme, with the National Research Council (CNR), Institute for BioEconomy, as leading partner.
The Sustainability Area will also once again highlight the focus on the InsideOut by C.L.A.S.S. new invisible — yet always measurable — values of the next-generation wardrobe: Ethics, Social Initiatives, Transparency and Traceability, Environment, Health, Circular Economy Initiatives, Design, Ingredients, Production, Dyeing and Finishing. Ten parameters that run throughout the entire textile supply chain and that the InsideOut by C.L.A.S.S. project aims to make visible and communicate clearly: the challenge now is the launch of a campaign addressed to the end consumer, focused on awareness, education and participation through a new way of communicating, involving the supply chain, the industry and designers.

The Native Wools theme proposed within the Sustainability Area aims to open a positive and concrete dialogue among professionals, designers and visitors, showing how the enhancement of native wools can become a viable path towards responsible and contemporary textiles, where tradition and innovation reinforce one another, giving rise to solid, competitive and territory-rooted supply chains.

This discussion begins in the Sustainability Area of Filo65 and continues through two Filo Dialogues curated by C.L.A.S.S.:

Wednesday 11 February, 2:30 pm
“Native Wools: From Local Pastoralism to Territories, Tailored Supply Chains and Know-How for Contemporary Textiles”
Featuring:

  • Patrizia Maggia, President of Agenzia Lane d’Italia
  • Andrea Dominici, CEO and Co-founder of mYak and Fibre Gentili
  • Felice Piacenza, Special Project & Heritage Manager at Piacenza Group
  • Giuseppe Demelas, Head of Sales and R&D at Mariantonia Urru
  • Pierpaolo Duce, Senior Research Scientist atInstitute of BioEconomy, CNR IBE
    (MARLAINE project)

Moderator: Giusy Bettoni, CEO and Founder of C.L.A.S.S.

Wednesday 11 February, 3:30 pm
“InsideOut – Visible and Invisible Values in the Next-Generation Wardrobe. And a New Language to Communicate Them, from the Supply Chain to the Consumer”
Featuring:

  • Giusy Bettoni, CEO and Founder of C.L.A.S.S. and InsideOut by C.L.A.S.S.
  • Dario Casalini, CEO of Maglificio Po s.r.l. – Oscalito 1936 and Founder of Slow Fiber
  • Giovanni Maria Conti, Professor at the Department of Design, Politecnico di Milano
  • Nicoletta Fasani, Designer and President of CNA Milano Moda e Tessile

Moderator: Maria Cristina Pavarini, Journalist

In both Filo Dialogues curated by C.L.A.S.S. emphasis will be placed on the central role of the supply chain in achieving products capable of responding concretely to the challenges of an increasingly complex market.

InsideOut joins Open House Roma 2026May 23-24, 2026 | Via Innocenzo X, 8, Rome | Free entry upon arrival | 14:00 – 17:30 On May 23rd and 24th, 2026, InsideOut by C.L.A.S.S. will take part in Lines Between Leaves, the participatory installati…
InsideOut joins FashionAbility May 18, 2026 | Online | 12:00 PM – 2:00 PM On May 18th, 2026, InsideOut by C.L.A.S.S. will participate in FashionAbility — Ethics & Sustainability in the Wardrobe of the New Generations, an online discus…
InsideOut Talk at Milano Design WeekApril 24, 2026 | Oasi Life Experience, Piazza Città di Lombardia InsideOut by C.L.A.S.S. took part in the Milano Design Week, bringing its vision into a space where design, lifestyle, and…
InsideOut Rome Launch inside the program of the European Innovation for Sustainability SummitMay 8, 2026 | CTE Roma – Casa delle Tecnologie Emergenti, Roma After the official launch of the campaign  last 25th N…
InsideOut Talk at Milano Design WeekApril 24, 2026 | Oasi Life Experience, Piazza Città di Lombardia On April 24th, 2026, InsideOut by C.L.A.S.S. will land at Milano Design Week with a special panel taking place within Oasi Life Experie…
VI Giornata della Lana April 9, 2026 | Lanificio Cerruti, Biella, Italy On April 9th, C.L.A.S.S. will take part in the 6th edition of the “Giornata della Lana”, an important moment of dialogue dedicated to the value and future of Italian w…
InsideOut by C.L.A.S.S. – Trust Is the New Luxury continues its journey during Milano Women’s Fashion Week, taking part as the main partner of the second CSM Meets Sustainability event by Camera Showroom Milano (CSM). Following its first…
Sunday, January 18th 2026, from 7:00 pm to 9:00 pm Chiostri di San Barnaba – Via San Barnaba 48, Milan The theme of eco-sustainability and green values is a message that CSM has always embraced, and which it now wishes to r…
On Friday 23 January at 14:00, Giusy Bettoni, CEO & Founder of C.L.A.S.S., will take part in a key sustainability talk within The Green Circle by Raremood, the educational and curated exhibition space dedicated t…
This season focus? Advanced Natural Fibers, Traceability, and Next-Generation Communication — showcased in an exhibition area and completed by two FILO Dialogues September 18, 2025 A new step forward in the collaboration between&nbs…
A showcase dedicated to sustainable products for the home and personal care, featuring new global selections that excel in beauty, functionality, and environmental responsibility From January 23 to 26, 2025, The Green Circle returns a…
A new approach to fashion where the concept of well-being extends to that of well-dressed, embracing those who create products and who use them. A harmony between aesthetics and responsibility that shows the fully transparent and tracea…