New Generation of Values for Fashion, Products and Businesses

What we do

C.L.A.S.S. (Creativity Lifestyle and Sustainable Synergy), Milan Italy.

The global resource for smart material innovation, education, marketing and communication. Specializing in integrating new generation of smart values for fashion, products and businesses. These values are essential for today’s knowledgeable conscious consumer. C.L.A.S.S. founder, Giusy Bettoni and her team introduce a new way of design thinking that represents a shift in culture to empower businesses to be competitive and socially responsible.

Consulting: We work with clients to develop a strategy to integrate sustainability throughout the supply chain as an integral role in smart marketing, communication and education.
Material Hub: Smart innovative materials from our global partners that inspire creativity and infuse technology, performance and sustainable credentials that take steps toward a circular economy.
Education: Interactive workshops specializing in smart design, innovative material research and strategic communication to support responsible fashion systems for brands, professionals and those studying fashion.
E.Commerce: a unique platform of partners’ materials (no minimums) to support designers, and responsible startups, as well as fashion students to include smart materials in their projects or thesis.