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What we do

C.L.A.S.S. (Creativity Lifestyle and Sustainable Synergy), Milan Italy.

The global resource for smart material innovation, education, marketing and communication. Specializing in integrating new generation of smart values for fashion, products and businesses. These values are essential for today’s knowledgeable conscious consumer. C.L.A.S.S. founder, Giusy Bettoni and her team introduce a new way of design thinking that represents a shift in culture to empower businesses to be competitive and socially responsible.

  • Consulting: C.L.A.S.S. works with each client to develop a plan to integrate sustainability throughout the supply chain as an integral role in smart marketing, communication and education. We activate change to send a clear message to your customers.

  • Material Hub: An inspirational hub offering smart materials from C.L.A.S.S. partners from around the world. Smart innovations that inspire creativity, infuse technology, performance and sustainable credentials that take steps toward a circular economy. Learn what makes each of our materials smart.

  • Education: Dynamic short and long-terms interactive workshops at all levels that specialize in smart design, hands-on innovative material research and strategic communication for brands, professionals, emerging designers and those studying fashion. C.L.A.S.S. Education, an essential learning resource to support responsible fashion systems.
  • E.Commerce: a unique platform that sells selected partners’ materials, up to 50 metres, to support designers, and responsible startups, as well as provide an opportunity for fashion students to learn about and include smart materials in their projects or thesis.
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WHY C.L.A.S.S.?

Smart Innovation

Activate positive change.
Embrace creativity + beauty + responsible innovation

Circular Economy

Transform fashion systems, optimize sourcing and production through smart design.

Heritage

Honor heritage through design + science.

Design Responsibility

Push the boundaries of creativity to revolutionize our world.

Material hub

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NEWS

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