On March 25th, 2019, Giusy Bettoni CEO and Founder C.L.A.S.S will introduce a new generation of innovative and responsible materials to the students of the “Master in Fashion Direction: Brand & Business Management” – Sustainability Management Track for the 2019 edition, directed by Francesca Romana Rinaldi.

It will be a stimulating meeting between C.L.A.S.S., the multi-platform hub, a reference resource since 2007 for smart innovation related to the fashion system and Milano Fashion Institute, founded on competences and experience in research and education activities, among the most important Italian universities (Bocconi University, Catholic University and Polytechnic of Milan) recognized internationally as excellence, able to combine fields such as Management, Communication and Design.

It will be a short but thorough path that will offer a complete overview of the innovative processes currently available and the need to introduce smart products for circularity. A shared journey that culminates in the implementation of a conscious approach by the future actors of the fashion industry.